RFID Takes Retail to Consumers Through Search Engines
Imagine searching on Google, Buzillions or another niche search engine for a location to purchase a Ralph Lauren shirt. Not only with the search engine suggest where you might look, but the stock quantity in size medium.
RF in ACTION: How RFID Solutions Empower the Livestock Industry
With all of the new tagging initiatives, what are the requirements for an RFID system from a technology provider's perspective?
Motorola, Impinj, AIM Global and Others Look Into 2009
What did Google, Sam's Club and Microsoft contribute to automatic identification trends this year and how will they influence industry changes in 2009? Execs from Motorola, Impinj, AIM Global, ABI Research and others shed insight on the future of bar codes, mobile, RFID and NFC technologies in 2009.
Contactless Payments: Improving Consumer Experience
Contactless cards are a key technology for improving the consumer experience for retail transactions. Both computational speed and RF sensitivity are factored into the perceived transaction time, so a balance between speed and energy efficiency is required in the chip design.
Reality Check: RFID Unlocks the Potential One Step at a Time
Here's an objective look at how RFID applications climb the maturity curve one step at a time.
Green Revolution: RFID and the Rise of Convenient Sustainability--Part III
Consider the possibilities of green loyalty. More and more at retail and in service businesses, brand mass marketing is supplanted by relationship marketing, where companies try to identify individual customers and meet their needs. Learn how to meet those needs with RFID, loyalty cards and near field communication.
AIDC: Three Top Analysts Share Insights
Analysts from IDTechEx, Robert W. Baird, and Venture Development Corp. (VDC) took part in a panel discussion on automatic identification technologies at The Inside Track during RFID World in Las Vegas. It was an exclusive executive gathering organized by AIM Global for the trade group's industry leaders, key prospective member companies, and executives from user organizations in the bar code, mobile computing and RFID marketplace. AIM Global has agreed to share the insights from these analysts with you.
About the The RF Edge Retail Supply Chain Features Section RF Edge's Retail Supply Chain section provides in-depth analysis and case studies for executives and system integrators looking to tap RFID technology in retail supply chain applications. Target coverage areas include: the Wal-Mart initiative, Metro's RFID deployments, open-loop applications, EPCGlobal Gen1 and Gen2 specifications, passive RFID tags, and more.
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